Faisal Jameel is CTO of NJ TRANSIT, one of the country’s largest public transit systems, where he specializes in digital transformations. getty Most of us agree that public transportation could use a good, strategic shake-up. It’s a dated experience, and a new generation of riders are chomping at the bit for […]
Experiential
It takes four minutes to drive through the typical Los Angeles car wash. Coincidentally, it also takes four minutes to cook a plant-based Impossible burger. Impossible Foods found a way to tie them together, somewhat, this week as it dipped cautiously back into experiential marketing with “The Great Patty Pickup […]