Kanye West is taking his innovation from music to the automotive trade.
The primary-ever automotive from Donda is presently within the works, based mostly on an official assertion from the corporate.
The Donda Foam Car
On July 5, the assertion shared a picture of the longer term automotive described because the “Donda foam automobile conceptualized, designed, and manufactured within the U.S.” Information of the automobile got here together with Steven Smith being appointed because the Head of Donda Industrial Design.
As a designer with over 30 years of expertise together with the earlier title of government designer for Yeezy, it’s clear Kanye sees him as one of the best match to carry his formidable imaginative and prescient into actuality.
“I’m honored to assist create our shared imaginative and prescient of the longer term,” Smith shared about his new position, in accordance with Advanced. “Mr. West is the one most inspiring inventive I’ve ever labored with.”
Smith can also be set to work on furnishings and extra for Donda.
“In his new place, Smith will develop past footwear to work on furnishings, autos, and extra throughout the West empire,” the outlet reported.
Potential Tesla Collaboration?
No additional particulars have been introduced about when individuals can count on to whip the Donda foam automobile, however there have been theories concerning the idea foam automotive presumably being linked to Elon Musk.
HYPEBEAST identified how “West’s shut relationship with Tesla CEO Elon Musk permits room for hypothesis that the Foam Car will probably be manufactured by the car big.” Nonetheless, as soon as once more, nothing has been confirmed on something concerning the Donda automobile fairly but apart from Smith having a hand in it.
Questions always come up about what Donda will provide to its shoppers.
As beforehand reported by AfroTech, there was hypothesis on whether or not the family title would dive into tech, based mostly on West’s trademark request final 12 months.
“If Kanye has his manner…he would possibly do the identical to wi-fi receivers within the type of jewellery and good rings,” TMZ famous on the time. “It additionally appears like he needs ‘Donda’ on downloadable digital publications within the nature of books, magazines, journals, brochures, leaflets, pamphlets, and newsletters all within the subject of music and leisure information.”