Death of a car salesman looms as dealers go online

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The epochal shift to online could sound the death knell for the car salesman - Hugo Wilbur for The Telegraph
The epochal shift to online could sound the death knell for the car salesman – Hugo Wilbur for The Telegraph

The Covid-19 crisis has driven the UK’s 4,500-strong franchised car dealer network to a Darwinian junction: adapt to survive or risk extinction.

Car dealerships have been open to process sales since early June but demand to splash out on big-ticket purchases has plummeted as the UK enters a huge recession. The Society of Motor Manufacturers and Traders has predicted a 27pc fall in new car sales this year, making it the worst year since 1993.

Meanwhile dealers are looking to save costs where possible. Lookers, one of the UK’s biggest listed dealerships, has announced plans to shed 1,500 staff – almost a fifth of its workforce – and close 12 sites as sales crash due to coronavirus.

Even before Covid, the sector was grappling with the challenge posed by the

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25 Tips and Tricks for Buying a Car Online During the Pandemic

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The coronavirus shutdown has forced car dealers and auto manufacturers to place a much greater emphasis on selling vehicles online. The process isn’t new to the COVID-19 crisis, but the current situation has compelled virtually every major automaker to expand their online offerings to the point that you can now research, select, test drive, negotiate for and purchase virtually any new car without leaving your home. Here’s what to keep in mind when buying a car.

Last updated: July 10, 2020

Don’t Panic, Not Much Has Changed

If you’re feeling overwhelmed about the prospect of buying a car online for the first time, don’t. Much of the traditional car-buying process — shopping, researching, applying for loans, etc. — takes place online anyway, so not that much is different. The important thing is not to forget the basics.

Open Your Mind, Even If You’ve Already Made It Up

If you’re about

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